Photography & Creative Direction: Joseph Battiato
Production & Creative: Alice Feigel
"Share the Brooklyn love and match your best friend with our collection of Brooklyn Brewery dog accessories. Our pet gear is stylish, durable, and ready for all your adventures together."
Merchandise and Campaign Creative Direction: Joseph Battiato
Art Director: Ashley Swope
Production Manager: Heng Av
Lifestyle Photography: Tyler Woodford
E-commerce Photography: Ezekiel Martinez
Merchandise and Campaign Creative Direction: Joseph Battiato
Photography: Tyler Woodford
Photography & Creative Direction: Joseph Battiato
Art Direction: Alice Feigel
Brooklyn Brewery Hardware & Softgoods
Photography & Creative Direction: Joseph Battiato
Art Direction: Alice Feigel
Model: Jose Castillo
“Introducing the new Brooklyn Brewery Collection, a mixture of our favorite premium basics. Our logo, originally designed by Milton Glaser, is known across our borough and around the world as a symbol of flavorful beer for flavorful people. Rep Brooklyn wherever you go - from your local bar, to your travels, and beyond.”
Creative Direction
Art Director: Ashley Swope
Production Manager: Heng Av
Photography: Eva Cruz
Assistant Director: Ashley Swope
Brand Direction: Joseph Battiato
Our neighborhood has a distinct energy. That feeling comes from countless artists, musicians, crafters and creators, all working around the clock to follow their passion. Inspired by the new year and Dry – or Dryish – January ahead, we packed up some Brooklyn Special Effects and caught up with some of the makers in our neighborhood to see what drives them.
Fernando Lions, better known as simply Lions, is a tattooer, designer, artist, and illustrator based in Brooklyn. He blends influences ranging from street culture and iconography to comics and psychedelia to his work, churning out a steady stream of tattoos and designs from his studio, Street Dreams, located in the heart of Bed-Stuy.
We caught up with Lions and his dog on their morning deli run before heading to Street Dreams to talk about the wild pace of NYC, continuing to push your boundaries, and using non-alcoholic drinks as a way to stay social while keeping your creative edge.
Brooklyn Brewery: What is life like in New York City?
Lions: I really love New York City. I really love Brooklyn. I feel very lucky to live here and have my career here. But at times, you know, nothing’s easy. Everything is kind of like an extra step. Still, I really love the pace and the community that we have here. I get inspired by people and the imagery around me and kind of like the hustle and bustle of every day in New York.
BB: You’ve lived in NYC for over 25 years – how has your attitude changed with your time here?
L: We’ve had a lot of fun here, so I’m grateful for the times I’ve had. But I’m also focused on continuing to grow and I don’t feel like I would necessarily grow if I was partying super crazy. I take big breaks from drinking alcohol often and I feel like with the pace of life here, it’s really nice to take some time to focus on your health and clarity and be very productive.
BB: What advice would you give to artists just starting out in New York?
L: Health is wealth. Try to get fit and stay healthy as soon as you can, and build some healthy habits that you can carry on until later years. And try to maintain a constant balance of staying creative. Also I think rest is important. Relaxation, chilling, we need some downtime especially in this crazy city when you’re doing so much you need to take a moment to relax and recharge.
BB: Do you feel like there’s a stigma to non-alcoholic beers that we’re moving past?
L: My early impressions were that non-alcoholic beer is not going to taste great, or even similar. And now I think everything is moving towards people looking for the familiar feeling without the negative effects of alcohol.
BB: How do non-alcoholic drinks like Special Effects fit into your life?
L: Non-alcoholic beverages are a great option for us to have, especially around the holidays when you want to socialize and you don’t want to feel out of place. It’s a nice way to stay included.
Follow Lions on Instagram at @lions_nyc and @streetdreamsstudio for more art, apparel, and incredible tattoos.
Photography: Erinn Springer
Videography: Andrew Price
Brand Direction: Joseph Battiato
Our neighborhood has a distinct energy. That feeling comes from countless artists, musicians, crafters and creators, all working to follow their passion. Inspired by the new year and Dry – or Dryish – January ahead, we packed up some Brooklyn Special Effects and caught up with some of the makers in our neighborhood to see what drives them.
Jenny Olbrich, also known as The Pizza Girl NYC on Instagram, is the chef, head pizza maker, and co-owner of The Esters in Greenpoint, Brooklyn. After bouncing between everything from ultra distance mountain biking to creative direction, Jenny committed to pizza in 2009 and embarked on a series of kitchens, pop ups, and “weird underground dinner parties.” Today she is building the neighborhood bar she wants to see, full of dogs, great drinks, and excellent pizza.
We met up with Jenny behind the counter during her daily prep work to talk about building community in New York, pizza as an artistic medium, and why Special Effects IPA has found a home in The Esters’ kitchen.
Brooklyn Brewery: What’s a normal day for you?
Jenny Olbrich: My normal day is a very long day. I wake up super early, I walk with my dog, get my coffee, I run all my errands, including going to Emily’s Pork in Williamsburg, to get all my dried and cured meats. Then I come in and I do dough, I fix everything that’s broken the night before, troubleshoot, and then I make pizza.
BB: What do you love about living in NYC?
JO: New York really feeds my creativity. There’s so much going on visually, food, drink – anything you want, it’s here, and people are all putting their own different spin on it. Like pizza, there’s so many different pizza places that are absolutely amazing, but everybody’s doing something different. One of my favorite things to do is go out and have pizza in other places because everybody’s doing something special, and it just feeds you.
BB: You’re particularly focused on Greenpoint. What does this neighborhood in particular mean to you?
JO: I’ve been living in this neighborhood for so long that I feel like I’m really a part of the community, and I like that. I like being able to be there for people. Especially with opening this bar, we created a really nice hub for people to come in – you can be alone and want to get a drink by yourself, and you can come in and it’s a nice safe space to be. I think that New York fosters a false idea that it’s just big and empty and open, and it’s not. There’s all these different pockets of communities, like this one in Greenpoint. It’s really nice, it’s home.
BB: What first got you interested in pizza making?
JO: I started back in 2009, but I always loved pizza. Where I grew up was kind of a food desert. There wasn’t a whole lot going on there in Philadelphia, so I always loved pizza because it was kind of a comfort thing. It’s just like something that makes me happy. And one of the greatest things that happens is when I’m in the kitchen, I look out and I see people completely psyched. And it just keeps me going. And that just continues my love of making pizza.
BB: Do you consider yourself an artist in your pizza making work?
JO: I do consider myself an artist because it’s all sorts of nuances, and it’s not like I’m just slapping some stuff together and throwing it on a pan and just being “like here you go.” Everything is carefully thought out – like even down to how to top it and what it looks like and how those flavors blend. Because it’s also a really beautiful product. It’s not just delicious, but it’s really gorgeous. So I guess in a way I do consider myself an artist.
BB: What’s your take on Dry January? Do you participate?
JO: I don’t fully participate in Dry January only because I do have to taste wines, beers, and product for the bar. I can’t just buy something sight unseen. However, I cut back, so basically I just do the tasting. I’ve got to be honest, I’ve cut down on my drinking significantly in general, and that’s what I love about all these non-alcoholic options. Like today – drinking non-alcoholic beer, didn’t get drunk, can still work in the kitchen. It’s amazing, and it’s delightful.
Having non-alcoholic options that actually taste like a boozy thing kicks that craving. I look at it also as a social thing. Now you’re hanging out at the bar and you can actually have a drink – you don’t feel like you need to make excuses, or explain yourself like, “oh, yeah, I’m doing Dry January.” You’re drinking a beer, so nobody cares. I like it. So while I’m not participating fully in Dry January, lifewise: I’ve cut down. I love the options.
BB: What does drinking less allow you to do more of? Do you find non-alcoholic drinks like Special Effects to be a good alternative?
JO: Get up early. The early morning is my favorite time of day. It’s my time to just relax and chill out before my crazy long days. When I’m not hungover, I’m getting up and I’m happy, and I’m completely functional. At this point in my life – I don’t know if it’s an age thing – I have two glasses of wine and the next day I just feel completely [blows raspberry.] I like being able to just live without being tired and exhausted.
Sometimes, twice a week I’ll have 14 hour days. I don’t want to be hungover for that. That’s why it was nice to have a beer today, and still be able to work now. In the kitchen I don’t allow drinking. You’re not allowed to drink during your shift. This is just a great alternative. My guys in the kitchen and I, we had some of the Brooklyn Special Effects IPA, and they got to drink up! Everybody drank them and enjoyed them.
BB: Do you think there was a stigma attached to non-alcoholic brews [NAs] that has since shifted?
JO: Yeah, it has definitely shifted. You can look now, and there’s more products available. I think there was a stigma to NA where people were like “Oh, you’re in AA,” and well, no – not drinking doesn’t necessarily mean you have a problem. It means you want to be clear headed and you want to think. Now there’s so many options for NA, which is helping to get rid of the stigma.
BB: What was different about Brooklyn Special Effects when you tried it?
JO: The difference with Brooklyn Special Effects is that it tasted good, to be quite honest. The IPA has a delightful flavor to it and makes you feel like you’re drinking beer, which is a bit of a head game. Just crack one open, and it’s awesome. The flavor is delicious.
Why are you bringing Brooklyn Special Effects into The Esters?
JO: So we have a delicious option. And most importantly, it’s here in Brooklyn. We’re keeping it local and supporting the neighborhood. Like I said, I’m all about the neighborhood. Being able to offer this, I’m keepin’ it in the hood. Keeping it family.
Follow Jenny on Instagram for more pizza hangs and pepperoni dreams, and visit The Esters to taste the pizza for yourself.
Photography: Erinn Springer
Videography: Andrew Price
Brand Direction: Joseph Battiato
Our neighborhood has a distinct energy. That feeling comes from countless artists, musicians, crafters and creators, all working to follow their passion. Inspired by the new year and Dry – or Dryish – January ahead, we packed up some Brooklyn Special Effects and caught up with some of the makers in our neighborhood to see what drives them.
Jordan Page is a true multi-hyphenate – he’s a creative director, DJ, curator of @veryadvanced, brand owner and designer of Colour Plus Companie, and always looking for his next creative project. With collaborators ranging from Saucony and Caterpillar to 2 Chainz and Versace, Jordan is constantly putting the work in and putting himself out there to find his next opportunity.
We got together with Jordan during a day of finding inspiration and DJing to talk about keeping up his pace, creativity in NYC, and how Special Effects makes long work days and nights of networking possible.
Brooklyn Brewery: What is a normal day for you?
Jordan Page: A normal day includes waking up, going for a walk, grabbing a cup of coffee, maybe a hot chocolate, reading a bit, then doing some research for any creative work that I may have at the moment and doing the actual creative work. After that, it’s finding a good meal to eat and talking with friends and family. And, you know, just having a well-rounded, non-stressful day.
BB: What initially inspired you to do what you’re doing? What have you learned along the way?
JP: Love of the arts is what inspires me. I knew that for me to be fulfilled and satisfied, I needed to have a creative job more or less. And I’ve learned, not to sound cliche, but really be true to yourself and your purpose. Keep good people around you that you know will tell you if you’re not doing the right thing, but also motivate you and support you.
BB: How has living in New York City shaped your work?
JP: New York has taught me to be a resilient, inspired, motivated person. You can’t live here unless you are those things. You have to wake up with some sort of purpose every day in order to make it here.
You know, New York’s a tough place to live. It’s an expensive place to live. But as you get more opportunities, people pay you for your experience and your network. And so as you stay here, the opportunities grow too.
BB: That networking can be a lot, too. How do you think taking a break from drinking, like Dry January, fits in?
JP: In New York, there’s something to do every day. Every day you could be going out and drinking. I find freedom and clarity because I can wake up that next morning and not feel terrible because I wasn’t drinking too much the night before. I get a lot done. I’m more focused. I’m more motivated. My energy is much better. It’s all about what you prioritize because going out and drinking with people can also lead you to that next opportunity and that’s what networking in New York is about, you know?
BB: Great point. How do you see Special Effects fitting into that networking?
JP: With non alcoholic beverages you get the taste and the look and the feel of drinking a beer without doing so. You could be in those places where people are drinking and have a Special Effects Pils, and you can enjoy your night and be with your friends and be productive the next day. It’s a good thing.
Follow Jordan on Instagram for more style and creative inspiration, check out Colour Plus Companie to see more of his work, and find his music and even more ideas at @veryadvanced.
Photography: Erinn Springer
Videography: Andrew Price
Brand Direction: Joseph Battiato
Our neighborhood has a distinct energy. That feeling comes from countless artists, musicians, and creators, all working to follow their passion. Inspired by the new year and Dry – or Dryish – January ahead, we packed up some Brooklyn Special Effects and caught up with some of the makers in our neighborhood to see what drives them.
Victoria Rose Adrian is a Brooklyn-based textile artist focusing on chain stitch embroidery, rug tufting, and tailoring. After years as a head tailor, Victoria started working out of her studio to continue exploring the boundaries of her art. Her style unites traditional techniques with modern styles and influences to breathe new life into clothing and fabric.
We caught up in her studio, surrounded by colorful textiles and an arsenal of sewing machines, to talk about creative life, thriving amidst chaos, and finding the time and clarity to focus on her projects.
Brooklyn Brewery: What does a normal day look like for you?
Victoria Rose Adrian: I don’t know if there’s such a thing as a normal day. Every single day is totally different. I can have projects that are five months out due or ones that are due in 5 minutes so I can wake up and by the end of the day my plan is completely changed.
BB: What sort of pace do you enjoy?
VRA: The pace that I like is just nonstop, project after project, putting a little bit too much on my plate at all times. But when you finish it, you just feel really, really proud of what you were able to accomplish.
BB: How do you find your focus when you work? Does it come naturally to you?
VRA: When I’m working on something that I really love, the focus is instantly on. It’s something that I’ll think about as soon as I wake up in the morning and as soon as I put my head down to bed, I’m just constantly thinking of it all the time. So my focus really comes with feeling good, doing something that I love, and being super inspired by it.
BB: What was it like to start out as a working artist? Was there a progression to your work?
VRA: It came to me definitely in a progression, but I really set myself up to be at the place I’m at now. I was definitely playing it safe for a really long time, and then I finally chose to break out and, you know, truly work towards who I want to be, clients that I want to work with, art that I want to create and it kind of just started to unfold.
BB: What are you excited to work on recently?
VRA: In the last couple of years I’ve started to make my pieces bigger and bigger, and I love working on a large scale. Obviously, with large scales it takes more time. So I like projects that take a really long time. You’re focused on it, you’re throwing into it for hours of the day, and then you wake up and you want to go right back to it. So I think what I’ve enjoyed the most more than a favorite piece is the scale that I’ve been working on, just getting bigger and bigger.
BB: Let’s talk about Dry January – what does Dry January allow you to do?
VRA: Taking a break from almost anything typically allows clarity to unfold. I find myself having to step away from art pieces all the time and for me distance helps from focus.
During Dry January, I definitely want to try and learn a new skill. It’s something that I’ve been wanting to do for years, especially after such a busy time with work during the holidays and social gatherings and going out and having late nights. I think that going into the new year fresh, I can definitely make some more time and have a few more hours added to my day to learn something new.
BB: Do you find a sort of freedom in choosing Special Effects instead of – or while – drinking?
VRA: Yeah, I feel like there’s a sense of freedom of not drinking because I actually have more energy so I can put longer hours in at the studio and then still follow that up with going to a party after, or, you know, watching a TV show. It just allows me to continue and have more hours of my day.
BB: Do you like the idea of still going out and being social when you’re not drinking?
VRA: Absolutely. I often go out and don’t drink, especially if I have work in the morning or if I’m on a project that I’m really involved with and I want to be my, you know, 100%. So there’s definitely a freedom of knowing that you’ll wake up with a super clear head and be ready to take on the day.
BB: How does Special Effects fit into those nights?
VRA: It feels similar to what it feels like when you’re drinking beer. It allows me to relax, but I also become a bit more energized and I feel a bit, like, goofier and playful, but I can completely focus because I’m having a non-alcoholic beer. I’m not having a beer. For someone that does drink and just wants to feel better in the morning, it’s a great replacement for me.
Photography: Erinn Springer
Videography: Andrew Price
Brand Direction: Joseph Battiato
Introducing the new Brooklyn Brewery Collection, a mixture of our favorite premium basics. Our logo, originally designed by Milton Glaser, is known across our borough and around the world as a symbol of flavorful beer for flavorful people. Rep Brooklyn wherever you go - from your local bar, to your travels, and beyond.
Creative Direction: Joseph Battiato
Photography: Kris Hayden
Photography: Alec Kugler
Styling: Marcel Peña
Photography: Tyler Woodford
Models: Emilly Bessa & Abe Halpern
Creative Direction: Joseph Battiato
Long ago, secretive Ghost bottles haunted the deepest recesses of our brewhouse, each revealing flavors never before tasted in this realm. This Halloween, the Ghosts return in can form, giving a rare glimpse of Brewmaster Garrett Oliver’s latest experiments, innovative techniques and bold ideas in the making. Introducing MegaPurple and Baked Goods, two uniquely delicious and rare brews that are sure to intrigue the taste buds. Pick up a 4-pack in the Brooklyn Brewery Tasting Room before they disappear, and stay tuned for more Ghost Cans to fade into the Tasting Room year-round.
MegaPurple (6.3% ABV) is a rare blend of fonio wheat beer, barrel-aged intrigue and wild-fermented sour ale cheekily colored with the flavorless grape concentrate called “MegaPurple”, the “dirty little secret” of the wine industry. Slightly tart, exuberantly fruity, and fun to drink.
Baked Goods (8.3% ABV) is a robust brown ale aged in New York Distilling Company Rye Whiskey Barrels. Warm notes of whiskey sit atop layers of roasted malt, caramel and vanilla over a smooth, full body that’s perfect for crisp fall nights and holiday celebrations.
Label
Creative Direction: Joseph Batttiato
Art Direction: Ashley Swope
Senior Designer: Ashley Cobb
Photography
Creative Direction: Joe Soriero
Photography: Joseph Battiato
Social Campaign to Create Excitement for Upcoming Holiday 2023 Collection
Creative Direction & Photography
In celebration of hip-hop’s 50th anniversary this year, we’re releasing a limited edition Notorious B.I.G. x Brooklyn Lager collection to pay homage to Notorious B.I.G.’s vibrant legacy.
This limited release of Brooklyn Lager – which is celebrating its 35th anniversary this year – delivers the same bold taste that has made it a favorite for three decades, but for a limited time will feature an iconic image of Brooklyn’s favorite son, capturing his larger-than-life persona and serving as a testament to his creative legacy and profound impact on the hip-hop community, as well as in fashion, style, photography, and more.
Creative Direction & Styling
Photographer: Alex Brown
Stylist & Assistant: Kris Hayden
Models: Maya Sistruck & Garrett Fox
In celebration of hip-hop’s 50th anniversary this year, we’re releasing a limited edition Notorious B.I.G. x Brooklyn Lager collection to pay homage to Notorious B.I.G.’s vibrant legacy.
This limited release of Brooklyn Lager – which is celebrating its 35th anniversary this year – delivers the same bold taste that has made it a favorite for three decades, but for a limited time will feature an iconic image of Brooklyn’s favorite son, capturing his larger-than-life persona and serving as a testament to his creative legacy and profound impact on the hip-hop community, as well as in fashion, style, photography, and more.
Creative Direction
Art Director: Ashley Swope
Production Manager: Heng Av
In celebration of the 35th Anniversary of our flagship beer, Brooklyn Lager, Brooklyn Brewery tapped into iconic duo Cevallos Brothers to create the key visual party flier.
Photoshoot & Artwork Creative Direction in partnership with Mildred Lee
Photographer : Lanna Apisukh
Art Direction & Styling
Photography: Tyler Woodford
Brand Direction
Photography: Bobby Doherty
Brand Direction
Photography: Sophie Hur
“Nestled along the banks of the Lackawaxen River in the town of Hawley, Pennsylvania, resides Housefly; a fishing shop that strives to marry fly fishing, tying essentials, and conservation with local and international art. Opening in the spring of 2021, avid fishermen and founders Sean Witman, Tim Miller, and Dan Santoro offer an eclectic approach to fishing retail. It has been gaining admiration with fishing and outdoor communities alike.
Our team connected with Sean and Tim of Housefly on a fishing trip to local New York streams and rivers of the Catskills mountains. Using a mixture of dry fly and nymphing techniques for a variety of fish, Tim and Sean wear-tested the River S/S Fishing Shirt, River Shorts, a range of graphic t-shirts and headwear from the Summer 2021 collection.
Photos by Alec Kugler & Only NY Staff.”
Art Direction & Styling
Brand Direction And Styling
Photography: Tyler Woodford
Art Direction
Photography: Ryan Schostak
Art Direction
Photography: Marisa Silva
Art Direction & Styling
Art Direction
Photography: Tyler Woodford
Art Direction & Styling
Art Direction: Joseph Battiato & Lukas Witek
Photography: Joseph Battiato & Lukas Witek
“Located along the Winooski River and surrounded by a landscape of lofty trees in the outskirts of the Old North End neighborhood of Burlington, Vermont is Pitchfork Farm. Headed by Eric Seitz and Rob Rock, Pitchfork Farm is a diverse 24 acre organic vegetable farm specializing in growing over 80 varieties of organic crops that are available to the local community and used in the menus of many prominent restaurants in Burlington. Eric and Rob also run a pickle shop storefront in Burlington specializing in pickling and fermenting everything from radishes, beans, and peppers to kimchi.
Eric is seen here wear-testing the South Street Overalls at his farm. This is a new style designed from workwear references with a slightly more modern fit and styling. The South Street Overalls feature a heavyweight 100% cotton canvas body, reinforced double layer knees, multi-use pockets, and adjustable elastic shoulder straps.”
Art Direction & Copy Writing
Photography: Molly Conant
Art Direction: Joseph Battiato & Marcus McDonald
Photography: Marcus McDonald
Art Direction
Photography: Tyler Woodford
Tattooist, graffiti writer, illustrator, designer, and Deadhead are just a handful of titles that describe New York creative Fernando Lions. Living in New York City for over two decades, Lions has established himself in the graffiti and tattoo world and has been a friend of Only NY before the brands conception.
Our team met up with Fernando in his new studio, Street Dreams, in the heart of Bed-Stuy to check out what he’s been working on in the last year in the all-purpose studio. Taking influences from street culture, comics, psychedelia, iconography, and cartoons, Fernando used our Paint Markers for a variety of works and styles ranging from large flash designs, a canvas illustration, and classic throw ups on postals.
Photography: Nate Kelley
Art Direction & Digital Layout
Only NY is pleased to announce an exclusive benefit t-shirt with Gathering Growth Foundation, an organization working to visually preserve the legacy of significant trees and forest in the United States. The t-shirt features The Queens Giant, one of the largest Tuliptrees in NYC with a circumference 19’ and a height of 133.8’.
Founded in 2019 by photographer and archivist Brian Kelley, Gathering Growth works to document some of the last remaining old growth around the United States. Photographing these remaining giants on large format film and capturing soundscape recordings to add another dimension to the visual experience. Since the 1600s, 90% of the virgin forests that once blanketed much of the lower 48 States have been logged. As the population continues to rise, forest fragmentation and degradation continues. This results in the significant loss of extensive areas of old-growth forest. According to one estimate, stands of the century-old forest now account for only 7% of forest cover in the United States.
The limited edition Gathering Growth T-Shirt will be available online on Thursday, July 29 @ 12pm EST and in-store at 176 Stanton & 49 Franklin. Each t-shirt will be accompanied with a Tuliptree seed growing kit to promote tree growth native to the Northeast.
Director: Brian Kelley
Brand Direction: Joseph Battiato
Art Direction
Art Direction
Photography: Ryan Schostak
Art Direction
Director: Steve Mastorelli
Only NY is proud to announce their latest Artist Series celebrating renowned, late New York artist Al Hirschfeld. Known for his extensive career in illustration, the collaboration works to honor the Artist’s legacy through a limited edition shirt and sweatshirt of 175 pieces total.
Al Hirschfeld, a self described “characterist", stands as one of the most iconic and innovative efforts in establishing the visual language of modern art through caricature in the 20th century. Widely known for his linear calligraphic style, Hirschfeld’s work has appeared in virtually every major publication in the last nine decades, most notably a 75 year relationship with the New York Times. Amongst multiple awards and achievements, Hirschfeld was declared a Living Landmark by the New York City Landmarks Commission in 1996, a Living legend by the library of Congress in 2000, and had a Broadway theater named for him in 2003.
Art Direction
Brand Direction
Photography: Marcus McDonald
Only NY is proud to announce a limited collection celebrating renowned artist Peter Saul in a partnership with the New Museum. Featuring Saul’s original artwork, the collaboration works to honor the Artist’s legacy through a limited run of shirts and a sweatshirt. The offering comes in conjunction with the iconoclastic painter’s first New York survey exhibition, “Peter Saul: Crime and Punishment,” on view at the New Museum from February 11 through May 31, 2020.
Known for his ambitious and bold use of color, Saul’s paintings are grandiose in form and style, and helped inspire and influence many later generations of artists. His work takes inspiration from a variety of artistic movements including surrealism, comic book imagery, and social realist artworks of the early 20th century. Saul’s paintings are a masterful blend of the visualization of his imagination and his distinct interpretations of the contemporary cultural trends in which he is living.
Only NY selected an array of paintings that represent a range of Saul’s later work featured in Peter Saul: Crime and Punishment. Saul’s Businessman / Young Executive, 1980, is currently on loan from the personal collection of renowned artist KAWS, and shows Saul’s surrealist fascination with challenging traditional modes of form and composition. 1987’s Self is a centerpiece of the retrospective and is exemplary of Saul’s paintings at their most refined. Flush with contemporary pop culture imagery, Self helped solidify Saul’s legacy as a groundbreaking American painter. Stuck, 2007, is the most recent of Saul’s work Only NY chose for this exclusive capsule, as it demonstrates the California-bred artist’s masterful ability to marry contradictory themes such as good and evil, dark and light, in order to communicate with viewers from every background.
Art Direction & Brand Direction
Art Direction
Director: Alexander Cody Nguyen
Photography
Photography & Creative: Adam Powell
Art Direction
